For CRO agencies
Tests shipped per quarter is the number your clients actually judge you on. We build the variants, implement the winners permanently, and fix the tracking underneath, so your throughput is limited by your hypotheses instead of your dev queue.
Every item here is implementation. Every item here is also the reason a test did not run this month.
›Build the variant for the PDP test starting Monday
›The winner has been sitting in the backlog for six weeks
›Our test tool tanks the page speed, can it be hardcoded instead?
›The variant flickers before it loads on mobile
›Conversion events are not firing consistently on the checkout step
›We need the sticky add-to-cart built for the mobile test
›The winning cart drawer needs to become the permanent one
›Can you rebuild this section so we can actually test the headline?
CRO is a numbers game with a sample size problem. You need enough tests running for long enough to find real winners. Every week a variant sits unbuilt is not a delayed task, it is a test that never reaches significance inside the contract.
Then there is the quieter loss. A winning variant that lives only inside a testing tool is not banked. It is still injected client-side, still costing page speed, still one tool migration away from vanishing. Winners are worth what they earn after they are properly built into the theme.
Your leverage is not better hypotheses. Most teams have more hypotheses than they can test. Your leverage is shipping them.
Variant builds, permanent implementation of winners, event tracking, and the speed work that keeps a test from being invalidated by its own tooling.
In scope
Out of scope
If a request needs weeks of discovery, it belongs in a separate project, not the subscription. We will tell you that rather than quietly absorbing it.
We build and implement. We do not run your testing programme or own the analysis. If you want a partner who does the strategy too, we are the wrong fit, and the FAQ says where else that applies.
The work is the same. The reason it hurts is not.